Carlos Lerma — home Carlos Lerma

Twenty years of building brands, businesses, and the software that runs them.

Helping brands, businesses, and creatives build meaningful experiences—from coffee to code, and everything in between.

About me

I build the thing, and then I keep it running.

I’m Carlos—a designer-turned-developer, photographer, and business owner rooted in Lafayette, Louisiana. My journey started in church media over 20 years ago and has since grown into a multi-faceted career that spans web and app development, branding, photography, and hospitality. I currently serve as COO and full-stack developer at Accolades I.T., and own several ventures including Ohh Snap Booth, Java Square Café, and Carlos + Ashley Photography. I’m also on staff at Our Savior’s Church, coordinating missions for our campus and serving in kids ministry—the same church where my creative career started. I’m passionate about using design and technology to help others tell their story—and I love coffee enough to roast and serve it daily. Let’s build something that lasts.

More about me
Carlos Lerma

Selected work

Websites, brands, and applications built for real businesses — most of them still running today.

Defy

Branding and a full-stack coaching platform for Defy, a Lafayette fitness coaching bran...

The Vendor Edit

Website design, development, and ongoing maintenance for The Vendor Edit — a polished, ...

Java Square Cafe

Brand identity, website and online ordering for Java Square Cafe in Opelousas, Louisian...

Ohh Snap! Photo Booth

Brand identity and website for Ohh Snap! Photo Booth Rentals, a modern alternative to t...

Living Proof Coaching

Website design, development and e-commerce for Living Proof Coaching — a warm, credible...

Brown Counseling

A calm, trustworthy website for Brown Counseling — designed and built to help prospecti...

What I can help you with

Four ways in. Most projects end up being two or three of them at once.

Process

How we'll work together

Four steps, the same on a one-page site and a full platform. The scale changes; the order does not.

STEP 1

Work out what it actually has to do

Before anything gets designed, we settle what the site is for and who it has to work for. Most of the bad decisions further along trace back to skipping this.

STEP 2

Design it around that

Layout, type and imagery built for the job at hand rather than dropped into a template. You see it and push back before a line of code exists.

STEP 3

Build it properly

Fast, accessible, and structured so the content is data rather than markup. That is what makes it editable later without me.

STEP 4

Hand it over, and stay reachable

You get something you can run yourself, and I am still here when it needs to change. A good number of these sites I have maintained for years.

Journal

Thoughts & ideas

Occasional writing on design, code, coffee, and the businesses in between.

Is your brand professional?
8 min

Is your brand professional?

Your logo is not the first thing people judge. Your email address is. How to put one on your own domain, what to put before the @, and why aliases ...

Computer optimization
1 min

Computer optimization

Specs are not maintenance. Why a tricked-out Mac still bogs down over time, and the single tool I keep on every machine I work on to stop it happen...

Soft afternoon light through Louisiana oaks
6 min

Best photo locations in and around Lafayette

Eight places in Acadiana worth booking a session at, what the light does at each one, and the time of day that actually works. From a Lafayette pho...

Get started

Let's make something that lasts

Have a project in mind, or just want to say hello? Tell me what you are building.

  • Freelance and contract work

  • Based in Lafayette, working anywhere